Growth Marketing Manager – FMCG

• Be part of a global leading organisation in health and wellness
• A dynamic environment where your ideas and strategies are heard

About Our Client

One of the market leading eCommerce platforms dedicated to vitamins, minerals, and supplements, and other health and wellness products.

Job Description

• Experience in performance marketing, growth marketing, paid media, or digital acquisition, preferably in eCommerce, marketplace, retail, consumer technology, subscription, beauty, health and wellness, or mobile app businesses.
• Hands-on experience managing paid media campaigns across multiple EU markets.
• Deep platform expertise across major global paid media channels, including Google Ads, Meta Ads, TikTok Ads, and Apple Search Ads.
• Experience with EU-specific performance platforms, or similar regional paid media channels.
• Strong understanding of paid search, paid social, app acquisition, display, retargeting, shopping campaigns, feed-based advertising, and marketplace media.
• Proven ability to manage and optimise meaningful paid media budgets across multiple markets and channels.
• Strong analytical skills with experience measuring CAC, ROAS, LTV, payback period, conversion rate, retention, contribution margin, and cohort performance.
• Experience with incrementality measurement, including geo tests, conversion lift studies, holdout tests, matched market tests, or media mix modelling inputs.
• Strong understanding of attribution limitations, platform-reported bias, privacy changes, signal loss, and measurement trade-offs.
• Experience building creative testing frameworks and translating performance data into actionable creative recommendations.
• Proven experience as a hands-on performance marketer with deep expertise in paid media platforms, regional EU media ecosystems, creative testing, campaign optimisation, and incrementally-based measurement
• Ability to assess creative performance by hook, message, offer, format, audience, localisation, and funnel stage.
• Highly analytical, comfortable managing large budgets, and experienced in adapting performance strategies across diverse EU markets.
• Professional fluency or native-level fluency in English required.
• Professional fluency or native-level fluency in Dutch, German, French, Italian, Polish or other European languages strongly preferred.

The Successful Applicant

• Bachelor’s Degree in Business or related field preferred
• 7 years of experience in performance marketing, growth marketing, paid media, or digital acquisition, preferably in eCommerce, marketplace, retail, consumer technology, subscription, beauty, health and wellness, or mobile app businesses.
• Experience with Microsoft Office Suite (Word, Excel, PowerPoint)
• Experience with Google Business Suite (Gmail, Drive, Docs, Sheets, Forms) preferred
• Experience with analytics and BI tools such as Looker, Tableau, Google Analytics, Amplitude, or similar platforms.
• Experience with ecommerce marketing operations platforms & tools.

What’s on Offer

• Competitive base salary
• Performance based bonus
• 25 days holidays
• Hybrid working model
• A dynamic and international working environment
• Laptop and phone
• Budget for Learning and Development